Steve Thomas - IT Consultant

Forget the calendar invite. Just jump into a conversation. That’s the idea powering a fresh batch of social startups poised to take advantage of our cleared schedules amidst quarantine. But they could also change the way we work and socialize long after COVID-19 by bringing the free-flowing, ad-hoc communication of parties and open office plans online. While “Live” has become synonymous with performative streaming, these new apps instead spread the limelight across several users as well as the task, game, or discussion at hand.

The most buzzy of these startups is Clubhouse, an audio-based social network where people can spontaneously jump into voice chat rooms together. You see the unlabeled rooms of all the people you follow, and you can join to talk or just listen along, milling around to find what interests you. High-energy rooms attract crowds while slower ones see participants slip out to join other chat circles.

Clubhouse blew up this weekend on VC Twitter as people scrambled for exclusive invites, humblebragged about their membership, or made fun of everyone’s FOMO. For now, there’s no public app or access. The name Clubhouse perfectly captures how people long to be part of the in-crowd.

Clubhouse was built by Paul Davison, who previously founded serendipitous offline people-meeting location app Highlight and reveal-your-whole-camera-roll app Shorts before his team was acquired by Pinterest in 2016. This year he debuted his Alpha Exploration Co startup studio and launched Talkshow for instantly broadcasting radio-style call-in shows. Spontaneity is the thread that ties Davison’s work together, whether its for making new friends, sharing your life, transmitting your thoughts, or having a discussion.

It’s very early days for Clubhouse. It doesn’t even have a website. There’s no telling exactly what it will be like if or when it officially launches, and Davison declined to comment. But the positive reception shows a desire for a more immediate, multi-media approach to discussion that updates what Twitter did with text.

Sheltered From Surprise

What quarantine has revealed is that when you separate everyone, spontaneity is a big thing you miss. In your office, that could be having a random watercooler chat with a co-worker or commenting aloud about something funny you found on the internet. At a party, it could be wandering up to chat with group of people because you know one of them or overhear something interesting. That’s lacking while we’re stuck home since we’ve stigmatized randomly phoning a friend, differing to asynchronous text despite its lack of urgency.

Clubhouse founder Paul Davison. Image Credit: JD Lasica

Scheduled Zoom calls, utilitarian Slack threads, and endless email chains don’t capture the thrill of surprise or the joy of conversation that giddily revs up as people riff off each other’s ideas. But smart app developers are also realizing that spontaneity doesn’t mean constantly interrupting people’s life or workflow. They give people the power to decide when they are or aren’t available or signal that they’re not to be disturbed so they’re only thrust into social connection when they want it.

Houseparty chart ranks via AppAnnie

Houseparty embodies this spontaneity. It’s become the breakout hit of quarantine by letting people on a whim join group video chat rooms with friends the second they open the app. It saw 50 million downloads in a month, up 70X over its pre-COVID levels in some places. It’s become the #1 social app in 82 countries including the US, and #1 overall in 16 countries.

Originally built for gaming, Discord lets communities spontaneously connect through persistent video, voice, and chat rooms. It’s seen a 50% increase in US daily voice users with spikes in shelter-in-place early adopter states like California, New York, New Jersey, and Washington. Bunch, for video chat overlayed on mobile gaming, is also climbing the charts and going mainstream with its user base shifting to become majority female as they talk for 1.5 million minutes per day. Both apps make it easy to join up with pals and pick something to play together.

The Impromptu Office

Enterprise video chat tools are adapting to spontaneity as an alternative to heavy-handed, pre-meditated Zoom calls. There’s been a backlash as people realize they don’t get anything done by scheduling back-to-back video chats all day.

  • Loom lets you quickly record and send a video clip to co-workers that they can watch at their leisure, with back-and-forth conversation sped up because videos are uploaded as they’re shot.

  • Around overlays small circular video windows atop your screen so you can instantly communicate with colleagues while most of your desktop stays focused on your actual work.

  • Screen exists as a tiny widget that can launch a collaborative screenshare where everyone gets a cursor to control the shared window so they can improvisationally code, design, write, and annotate.

Screen

  • Pragli is an avatar-based virtual office where you can see if someone’s in a calendar meeting, away, or in flow listening to music so you know when to instantly open a voice or video chat channel together without having to purposefully find a time everyone’s free. But instead of following you home like Slack, Pragli lets you sign in and out of the virtual office to start and end your day.

Raising Our Voice

While visual communication has been the breakout feature of our mobile phones by allowing us to show where we are, shelter-in-place means we don’t have much to show. That’s expanded the opportunity for tools that take a less-is-more approach to spontaneous communication. Whether for remote partying or rapid problem solving, new apps beyond Clubhouse are incorporating voice rather than just video. Voice offers a way to rapidly exchange information and feel present together without dominating our workspace or attention, or forcing people into an uncomfortable spotlight.

High Fidelity is Second Life co-founder Philip Rosedale’s $72 million-funded current startup. After recently pivoting away from building a virtual reality co-working tool, High Fidelity has begun testing a voice and headphones-based online event platform and gathering place. The early beta lets users move their dot around a map and hear the voice of anyone close to them with spatial audio so voices get louder as you get closer to someone, and shift between your ears as you move past them. You can spontaneously approach and depart little clusters of dots to explore different conversations within earshot.

An unofficial mockup of High Fidelity’s early tests. Image Credits: DigitalGlobe (opens in a new window) / Getty Images

High Fidelity is currently using a satellite photo of Burning Man as its test map. It allows DJs to set up in different corners, and listeners to stroll between them or walk off with a friend to chat, similar to the real offline event. Since Burning Man was cancelled this year, High Fidelity could potentially be a candidate for holding the scheduled virtual version the organizers have promised.

Houseparty’s former CEO Ben Rubin and Strivr VR employee training startup founder Brian Meek are building a spontaneous teamwork tool called Slashtalk. Rubin sold Houseparty to Fortnite-maker Epic in mid-2019, but the gaming giant largely neglected the app until its recent quarantine-driven success. Rubin left.

His new startup’s site explains that “/talk is an anti-meeting tool for fast, decentralized conversations. We believe most meetings can be eliminated if the right people are connected at the right time to discuss the right topics, for just as long as necessary.” It lets people quickly jump into a voice or video chat to get something sorted without delaying until a calendared collab session.

Slashtalk co-founder Ben Rubin at TechCrunch Disrupt NY 2015

Whether for work or play, these spontaneous apps can conjure times from our more unstructured youth. Whether sifting through the cafeteria or school yard, seeing who else is at the mall, walking through halls of open doors in college dorms, or hanging at the student union or campus square, the pre-adult years offer many opportunities for impromptu social interation.

As we age and move into our separate homes, we literally erect walls that limit our ability to perceive the social cues that signal that someone’s available for unprompted communication. That’s spawned apps like Down To Lunch and Snapchat acquisition Zenly, and Facebook’s upcoming Messenger status feature designed to break through those barriers and make it feel less desperate to ask someone to hang out offline.

But while socializing or collaborating IRL requires transportation logistics and usually a plan, the new social apps discussed here bring us together instantly, thereby eliminating the need to schedule togetherness ahead of time. Gone too are the geographic limits restraining you to connect only with those within a reasonable commute. Digitally, you can pick from your whole network. And quarantines have further opened our options by emptying parts of our calendars.

Absent those frictions, what shines through is our intention. We can connect with who we want and accomplish what we want. Spontaneous apps open the channel so our impulsive human nature can shine through.

The Gillmor Gang — Frank Radice, Michael Markman, Keith Teare, Denis Pombriant and Steve Gillmor . Recorded live Sunday, March 29, 2020. The Gang returns with a Zoom recording, checking in from London, Seattle, Palo Alto, Boston, and the Bay Area.

Produced and directed by Tina Chase Gillmor @tinagillmor

@fradice, @mickeleh, @denispombriant, @kteare, @stevegillmor, @gillmorgang

Liner Notes

Live chat stream

The Gillmor Gang on Facebook

Netflix is launching a new series on Instagram that will focus on taking care of yourself and your mental health during the COVID-19 global pandemic. The series, which will begin airing on Instagram Live tomorrow at 7 PM PT, features the stars of some of Netflix’s top Young Adult shows and movies, including “To All the Boys I’ve Loved Before,” “The Kissing Booth,” “Stranger Things,” “Cheer,” and “13 Reasons Why.”

The series will run every Thursday from now through May 14 on the @Netflix Instagram account, and will discuss the sort of challenges that young people are facing during the health crisis.

For example, it will touch on topics like “what helps if you’re having trouble sleeping?,” “how do you stay connected during social distancing?,”  “how do we manage anxiety?,” and “what self-care actually means.”

Participating in the effort are stars including Noah Centineo (To All the Boys I’ve Loved Before), Joey King (The Kissing Booth), Ross Butler (13 Reasons Why), Caleb McLaughlin (Stranger Things), Lana Condor (To All the Boys I’ve Loved Before), Jerry Harris (Cheer), and Alisha Boe (13 Reasons Why).

The stars will be talking with trusted mental health experts from partner organizations including National Alliance on Mental Illness (NAMI), Mental Health America, The Trevor Project, Crisis Text Line and American Foundation for Suicide Prevention.

The debut episode on Thursday, April 9 at 4:00 PM ET/7:00 PM PT will be with Noah Centineo from “To All the Boys I’ve Loved Before,” who will talk with Dr. Ken Duckworth, Chief Medical Officer at the National Alliance on Mental Illness (NAMI) on the topic of self-care.

While Netflix is no stranger to marketing on Instagram, this new live series is less about promoting Netflix’s shows and more about leveraging the existing stars’ power to do some good.

Young people have had their lives upended by the pandemic at a time when their social connections with friends can outweigh those of others, including family members. It has also disrupted major milestones that signify the end of childhood and the stepping into adulthood, like prom and graduation. In other words, the types of struggles young people face when coping with COVID-19 are different from those of adults, who are more concerned about things like job security, getting the bills paid, and their family’s health.

Netflix has released a trailer for the series today that explains the concept and introduces the stars. The company says it will share more details about upcoming episodes on Instagram throughout the month.

A new startup called twine wants to help people feel less isolated and alone. Though the project has been in the works for around six months, it’s launching at a time when people are struggling with being cut off from family, friends, neighbors, co-workers and others due to the COVID-19 outbreak and the resulting government lockdowns and self-quarantines. Described simply as a “Zoom for meeting new people,” twine is a group video chat experience where people are encouraged to have meaningful discussions that spark new friendships.

In twine, users are matched with four other partners who they’ll then have 1-to-1 conversations with for 8 minutes apiece. The full gathering lasts for a total of 40 minutes, including the virtual guide portion where the ground rules are set.

Participants choose from a library of over 250 “deep” questions, then get matched with partners who want to explore the same topics. They then RSVP for twine’s digital gatherings in their time zone and check in when it’s time to start.

The overall experience is meant to help people find connections by skipping the small talk and going straight to what matters. But the focus is on friendships, not dating. Afterward, users are encouraged to set reminders to get back in touch and meet again in future gatherings.

There’s a hint of Chatroulette to this idea, given that users could be matched to people who are only there to disrupt the experience, in theory at least. But the company aims to reduce the potential for this sort of shock trolling by permanently banning members who are flagged for making others uncomfortable in any sort of way. We also noticed the app asks for your email, phone and zip code during its onboarding process, so it’s not entirely an anonymous experience.

In addition, twine requires users rate each conversation when it ends and members have to pre-approved before joining a chat. The company says it’s looking to move towards “real ID only” in the future to further reduce the potential for trolling.

That said, there’s still a bit of a risk in chatting openly with strangers about highly personal topics. Twine’s guidelines say that conversations are not to be discussed with others, but this is not a doctor-patient relationship with legal protections for confidentiality. It’s just a group chat app with people who may or may not be there to follow the rules.

That said, the internet is currently experiencing a rebirth of sorts, due to COVID-19. People are coming online to look for connections. Social media is actually becoming social. This is an ideal environment to test something as optimistic as twine, which at its core believes people are largely good and will use the technology appropriately.

The idea for twine comes from serial entrepreneurs Lawrence Coburn and Diane Rau. Coburn previously spent the last nine years as founder and CEO of mobile events technology provider DoubleDutch, which was acquired by Cvent in 2019. Rau, meanwhile, was co-founder at CEO of Veterati, a digital mentoring platform for Veterans that had also leveraged 1-to-1 conversations as part of its community-building experience.

The founders already knew each other from the Georgetown entrepreneurship ecosystem. And Coburn was an advisor to Veterati, and Rau had worked at DoubeDutch, as well.

Coburn describes his vision for twine as something in between a new social network and a substitute for those who are spiritual, but not religious, in terms helping people who want to “be better humans.” Rau says she wanted to work on twine to help end loneliness by giving people a place to explore humanity on a one-on-one basis.

The app was originally intended to connect people who would meet up in real-life gatherings, but the coronavirus outbreak shifted those plans and accelerated launch plans.

“Launching a new company during the best of times is really, really hard. During a global pandemic? Yikes!,” wrote Coburn, in a blog post about the launch. “But as the new reality settles in, it has become clear to me that the world needs twine or something like it more than ever. The macro forces that inspired Diana and I to start twine – loneliness, polarization, isolation – will only be exacerbated by social distancing. A societal loneliness that was already classified as an epidemic pre coronavirus, is about to get way, way worse,” he added.

The startup is backed by $1.4 million in seed funding, closed on March 12, led by DoubleDutch investor, Hinge Capital. Other investors from DoubleDutch have also returned to fund twine, including FJ Labs, Brand Foundry, and Bragiel Brothers. Angels in the round include April Underwood (Slack), Jay Hoffmann (Rocketmiles), Scott Heiferman (Meetup), and Vishal Kapur (Screenhero).

In the future, twine aims to be subscription-based and launch real-life gatherings, as originally planned, when it’s safe to do so.

The app is currently in private beta on iOS and web. Currently, it has a waitlist of around 1,000 users mainly from New York City and San Francisco, but twine will be available worldwide.

The Gillmor Gang — Frank Radice, Michael Markman, Keith Teare, Denis Pombriant and Steve Gillmor . Recorded live Sunday, March 29, 2020. The Gang returns with a Zoom recording, checking in from London, Seattle, Palo Alto, Boston, and the Bay Area.

Produced and directed by Tina Chase Gillmor @tinagillmor

@fradice, @mickeleh, @denispombriant, @kteare, @stevegillmor, @gillmorgang

Liner Notes

Live chat stream

The Gillmor Gang on Facebook

Amazon has made it easier for Apple customers to buy or rent movies from its Prime Video app with a recent update. Before, customers using the Prime Video app from an iOS device or Apple TV would have to first purchase or rent the movie elsewhere — like through the Amazon website or a Prime Video app on another device, such as the Fire TV, Roku, or an Android device. Now, Prime Video users can make the purchase directly through the app instead.

The changes weren’t formally announced, but quickly spotted once live.

Amazon declined to comment, but confirmed to TechCrunch the feature is live now for customers in the U.S., U.K., and Germany.

The change makes it possible for Prime Video users to rent or buy hundreds of thousands of titles from Amazon’s video catalog. This includes new release movies, TV shows, classic movies, award-winning series, Oscar-nominated films, and more.

This is supported on a majority of Apple devices, including the iPhone, iPad, and iPod touch running iOS/iPadOS 12.2 or higher, as well as Apple TV HD and Apple TV 4K.

Amazon for years has prevented users from directly purchasing movies and TV shows from Prime Video app on Apple devices. That’s because Apple requires a 30% cut of all in-app purchases taking place on its platform. To avoid fees, many apps — including not only Amazon, but also Netflix, Tinder, Spotify, and others — have bypassed the major app platforms’ fees at times by redirecting users to a website.

Since the news broke, many have questioned if Amazon had some sort of deal with Apple that was making the change possible — especially since it didn’t raise the cost of rentals or subscriptions to cover a 30% cut.

As it turns out, it sort of does.

Apple tells TechCrunch it offers program aimed at supporting subscription video entertainment providers.

“Apple has an established program for premium subscription video entertainment providers to offer a variety of customer benefits — including integration with the Apple TV app, AirPlay 2 support, tvOS apps, universal search, Siri support and, where applicable, single or zero sign-on,” an Apple spokesperson said. “On qualifying premium video entertainment apps such as Prime Video, Altice One and Canal+, customers have the option to buy or rent movies and TV shows using the payment method tied to their existing video subscription,” the spokesperson noted.

Amazon’s adoption (acceptance?) into this program is notable, as it comes at a time when Apple is under increased scrutiny for alleged anti-competitive behaviors — particularly those against companies with a rival product or service — like Prime Video is to Apple TV+, or Fire TV is to Apple TV, for example.

Amazon called attention to the new feature in its Prime Video app, which now alerts you upon first launch that “Movie night just got better” in a full-screen pop-up. It also advertises the easier option for direct purchases through a home screen banner.

 

 

Work-from-home policies, social distancing, and government lockdowns have increased the demand for video conferencing apps, for both business and personal use. According to a new report from App Annie, out on Monday, business conferencing apps have been experiencing record growth, as a result, and just hit their biggest week ever in March, when they topped 62 million downloads during the week of March 14-21. Meanwhile, social networking video app Houseparty has also seen phenomenal growth in Europe during lockdowns and home quarantines.

While such growth was to be expected, App Annie’s report provides real-world context about just how many new customers these apps are gaining during this time.

For example, the jump in business app downloads to 62 million across iOS and Google Play earlier in March, was up 45% from just the prior week. It was also the highest growth among any category across the app stores that week, the report said. And it was up 90% from the weekly average of business app downloads in 2019.

Much of the growth in the category is due to the increased adoption of apps like Google’s Hangouts Meet, Microsoft Teams, and Zoom Cloud Meetings.

Zoom topped the charts worldwide in February and March, and continues to see high numbers of downloads in the U.S., U.K., and elsewhere in Europe.

During the record week of downloads, Zoom was downloaded 14 times more than the weekly average during the fourth quarter of 2019 in the U.S. It was also downloaded more than 20 times Q4’s weekly average in the U.K., 22 times more in France, 17 times more in Germany, 27 times more in Spain, and an even larger 55 times more in Italy.

A related report from the app store intelligence firm Sensor Tower saw Zoom’s U.S. downloads somewhat higher in mid-March, but noted that the term “Zoom” wasn’t a top 100 search term in the U.S. App Store before the week of March 9. That meant many new users were being sent the app’s installation page directly — such as via a link shared in a work email, calendar invite, or an intranet site, perhaps.

At the same time in March, Google’s Hangouts Meet was seeing strong downloads in the U.K., U.S., Spain, and Italy, in particular, with 24x, 30x, 64x, and 140x the average weekly downloads in Q4, respectively.

Microsoft Teams saw significant — though not quite as strong — growth in Spain, France, and Italy, at 15x, 16x, and 30x the weekly levels of downloads in Q4, respectively.

In terms of consumer apps, social video conferencing app Houseparty, popular among Gen Z, has been rapidly growing in Europe and elsewhere. The app benefits from network effects — meaning as more friends and family join Houseparty, the app becomes more useful. It then gets launched and used more often, too. In Italy, the week ending on March 21 saw Houseparty downloads surge at 423 times the average weekly number of downloads in Q4 2019.

In Spain, Houseparty skyrocketed with 2360 times the number of downloads in the week ending March 21, compared with Q4. Also notable is that Spain was a market where, before, Houseparty didn’t have any wide-scale penetration. Because of the COVID-19 outbreak, it now has a base in a region where it otherwise may have never reached.

Unlike the business conferencing apps, Houseparty aims to make video chat a more personal and social experience. When you launch the app, it shows you’re free to talk and whose else is online — similar to other messaging apps. But there are also live parties to join and in-app games to play, which signals the app is not meant for your virtual office meetings.

Business apps aren’t the only ones booming at this time, of course.

Educational apps, including Google Classroom and ABCmouse, have also spiked in March as have grocery delivery apps, like Instacart.

“As people face uncertain timelines for the length of social isolation, video conferencing apps have the potential to vastly influence our daily habits — breaking down geological barriers and fostering the ability to work and socialize relatively seamlessly,” noted App Annie, in its report. “It is an unprecedented time for the world and an incredibly dynamic time for mobile — we are seeing shifts in consumer behavior surface daily across virtually every sector,” the firm concluded.

SendBird has built a highly successful business with a chat API, but the company never intended to stop there, and today it announced it was adding voice and video capabilities to its communications platform.

“We’re creating more of an interaction platform to allow not just text messaging, but also voice calling and video recording capabilities on top of our platform. So it becomes a more comprehensive offering,” CEO and co-founder John Kim told TechCrunch.

The new tools are built on an IP-based delivery system, so it doesn’t touch telephony, according to Kim. That should help give it some differentiation from another popular communications platform, Twilio.

Kim says that his company is currently number one in the chat API space, delivering 100 million interactions per month. This involves primarily powering chat in on-demand services like ride hailing and food delivery, and also online marketplaces and communities. More recently, Kim says he is seeing an uptick in digital health applications, something that is bound to continue as telehealth options abound as a practical way to get medical advice during the COVID-19 crisis.

Adding voice and video will definitely add to the resources required to deliver these services, but Kim says they have built the platform to handle it. “One of the things that clearly differentiate us from the rest of the market was our ability to scale. So we haven’t had any issues from the technical side of things with the increasing demand,” he said.

The company plans to bill for these services by the minute, which Kim says is an industry best practice for voice and video. SendBird lets developers add these capabilities with just a couple of lines of code, offering a similar value proposition to companies like Plaid (recently sold to MasterCard), Twilio and Stripe. It saves developers from having to build these capabilities themselves.

The company was founded in 2013, and was part of the Y Combinator Winter 2016 cohort. The company has over 200 employees today and has raised over $120 million, according to PitchBook data. Pitchbook pegged the company’s valuation at more than $287 million as of last May when it announced a $50 million Series B extension that brought the total Series B to $102 million.

You have to actually get work done, not just video call all day, but apps like Zoom want to take over your screen. Remote workers who need to stay in touch while staying productive are forced to juggle tabs. Meanwhile, call participants often look and sound far away, dwarfed by their background and drowned in noise.

Today, Around launches its new video chat software that crops participants down to just circles that float on your screen so you have space for other apps. Designed for laptops, Around uses auto-zoom and noise cancelling to keep your face and voice in focus. Instead of crowding around one computer or piling into a big-screen conference room, up to 15 people can call from their own laptop without echo — even from right next to each other.

“Traditional videoconferencing tries to maximize visual presence. But too much presence gets in the way of your work,” says Around CEO Dominik Zane. “People want to make eye contact. They want to connect. But they also want to get stuff done. Around treats video as the means to an end, not the end in itself.”

Around becomes available today by request in invite-only beta for Mac, windows, Linux, and web. It’s been in private beta since last summer, but now users can sign up here for early access to Around. The freemium model means anyone can slide the app into their stack without paying at first.

After two years in stealth, Around’s 12-person distributed team reveals that it’s raised $5.2 million in seed funding over multiple rounds from Floodgate, Initialized Capital, Credo Ventures, AngelList’s Naval Ravikant, Product Hunt’s Ryan Hoover, Crashlytics’ Jeff Seibert, and angel Tommy Leep. The plan is to invest in talent and infrastructure to keep video calls snappy.

Not Just A Picturephone

Around CEO Dominik Zane

Around was born out of frustration with remote work collaboration. Zane and fellow Around co-founder Pavel Serbajlo had built mobile marketing company M.dot that was acquired by GoDaddy by using a fully distributed team. But they discovered that Zoom was “built around decades-old assumptions of what a video call should be” says Zane. “A Zoom video call is basically a telephone connected to a video camera. In terms of design, it’s not much different from the original Picturephone demoed at the 1964 World’s Fair.”

So together, they started Around as a video chat app that slips into the background rather than dominating the foreground. “We stripped out every unnecessary pixel by building a real-time panning and zooming technology that automatically keeps callers’ faces–and only their faces–in view at all times” Zane explains. It’s basically Facebook Messenger’s old Chat Heads design, but for the desktop enterprise.

Calls start with a shared link or /Around Slack command. You’re never unexpectedly dumped into a call, so you can stay on task. Since participants are closely cropped to their faces and not blown up full screen, they don’t have to worry about cleaning their workspace or exactly how their hair looks. That reduces the divide between work-from-homers and those in the office.

As for technology, Around’s “EchoTerminator” uses ultrasonic audio to detect nearby laptops and synchronization to eliminate those strange feedback sounds. Around also employs artificial intelligence and the fast CPUs of modern laptops to suppress noise like sirens, dog barks, washing machines, or screaming children. A browser version means you don’t have to wait for people to download anything, and visual emotes like “Cool idea” pop up below people’s faces so they don’t have to interrupt the speaker.

Traditional video chat vs Around

“Around is what you get when you rethink video chat for a 21st-century audience, with 21st-century technology,” says Initialized co-founder and general partner Garry Tan. “Around has cracked an incredibly difficult problem, integrating video into the way people actually work today. It makes other video-call products feel clumsy by comparison.”

There’s one big thing missing from Around: mobile. Since it’s meant for multitasking, it’s desktop/laptop only. But that orthodoxy ignores the fact that a team member on the go might still want to chime in on chats, even with just audio. Mobile apps are on the roadmap, though, with plans to allow direct dial-in and live transitioning from laptop to mobile. The 15-participant limit also prevents Around from working for all-hands meetings.

Competing with video calling giant Zoom will be a serious challenge. Nearly a decade of perfecting its technology gives Zoom super low latency so people don’t talk over each other. Around will have to hope that its smaller windows let it keep delays down. There’s also other multitask video apps like Loom’s asynchronously-recorded video clips that prevent distraction.

With coronavirus putting a new emphasis on video technology for tons of companies, finding great engineers could be difficult. “Talent is scarce, and good video is hard tech. Video products are on the rise. Google and large companies snag all the talent, plus they have the ability and scale to train audio-video professionals at universities in northern Europe” Zane tells me. “Talent wars are the biggest risk and obstacle for all real-time video companies.”

But that rise also means there are tons of people fed up with having to stop work to video chat, kids and pets wandering into their calls, and constantly yelling at co-workers to “mute your damn mic!” If ever there was a perfect time to launch Around, it’s now.

“Eight years ago we were a team of locals and immigrants, traveling frequently, moving between locations and offices” Zane recalls. “We realized that this was the future of work and it’s going to be one of the most significant transformations of modern society over the next 30 years . . . We’re building the product we’ve wanted for ourselves.”

One of the best things about working remotely is you don’t have colleagues randomly bugging you about superfluous nonsense. But the heaviness of traditional video chat swings things too far in the other direction. You’re isolated unless you want to make a big deal out of scheduling a call. We need presence and connection, but also the space to remain in flow. We don’t want to be away or on top of each other. We want to be around.

YouTube today warned its creator community that video removals may increase during the COVID-19 pandemic. The company said its systems today rely on a combination of technology followed by human review. But the current health crisis is leading to reduced in-office staffing in certain sites, which means automated systems will be removing some YouTube content without human review.

Today, YouTube utilizes machine learning technology to flag potentially harmful content, which is then sent to human moderators for review. But because of the measures YouTube is taking to protect staff, it’s planning to rely more on technology than on people in the weeks ahead.

“We have teams at YouTube, as well as partner companies, that help us support and protect the YouTube community—from people who respond to user and creator questions, to reviewers who evaluate videos for possible policy violations,” YouTube explained in its announcement. “These teams and companies are staffed by thousands of people dedicated to helping users and creators. As the coronavirus response evolves, we are taking the steps needed to prioritize the well-being of our employees, our extended workforce, and the communities where they live, including reducing in-office staffing in certain sites.”

YouTube says allowing its technology to remove some content without human review, will allow it to work more quickly to take down potential violations and keep the ecosystem protected.

However, automated technology is not perfect. Many videos will likely be impacted by this shift away from human moderation. And videos may be removed even though their content wasn’t actually against YouTube policy. In those cases, video creators are being asked to appeal the decision, which will allow YouTube’s remaining moderators to take a look at the video in question and make a decision.

Because of these complications, YouTube informs creators they won’t be punished with strikes except in cases where YouTube has “high confidence” that the video content was in violation.

In addition, the company says it will also be more careful about which content gets promoted, including livestreams. Some unreviewed content may not be available in search, on the homepage, or in recommendations, either.

YouTube last week had said it would allow creators to monetize their videos about the novel coronavirus. Previously, those videos were a part of its advertising guidelines’ policy that prevented monetization of videos about “sensitive events” — like mass shootings, natural disasters, or, until now, health crises. YouTube’s original policy was written to protect advertisers from having their brands next to exploitative videos that were capitalizing on some sort of human tragedy for views. But YouTube CEO Susan Wojcicki said the company chose to re-open monetization on coronavirus videos because the topic was now an important part of everyday conversation — not a short-term even of a significant magnitude.

Today’s news, however, may put a damper on the creator community’s interest in making videos about the COVID-19 pandemic in the hopes of gaining more views for their channel. Creators will likely worry about their videos being suppressed by YouTube’s algorithms or even mistakenly removed. And videos may be stuck in a lengthier-than-usual appeals process given the reduced staffing.

YouTube additionally warned other areas of its business could also be affected going forward, including YouTube user and creator support and reviews, applications for the YouTube Partner Program, and even responses on social media channels.

It advised creators to watch the YouTube help center for further changes to the service.

“We recognize this may be a disruption for users and creators, but know this is the right thing to do for the people who work to keep YouTube safe and for the broader community. We appreciate everyone’s patience as we take these steps during this challenging time,” said YouTube.

Citing sensitivities to the ongoing COVID-19 pandemic, dating app Tinder is canceling the international release of its apocalyptic-themed, in-app video series, “Swipe Night.” The company had planned to release the first season of the show to 10 new markets across Europe and Asia this quarter, in light of its recent success in boosting key app metrics here in the U.S.

“Swipe Night” was Tinder’s first foray into video, offering a five-minute interactive story where users made choices to progress the narrative, like a choose-your-own-adventure. These choices would then be highlighted on viewers’ profiles and were used to match them with others who also took the same action. In addition, the video series gave users a way to break the ice — they could start by talking about the show, instead of resorting to pick-up lines and other awkward openings.

Tinder said the first season in the U.S. had been viewed by millions, and had led to double-digit increases in matches and messages. As a result, Tinder planned to launch a season 2 of the show in the U.S. and roll out the first season to international markets.

The shows’ international cancelation was reported earlier this week by Variety and confirmed by Tinder directly as well as through a brief announcement published to its newsroom. The statement reads:

We’ve decided not to launch the Swipe Night series around the world this weekend. We were excited to bring this innovation to our members outside of the US, but given the series’ apocalyptic theme, and because we are sensitive to the current events our members are experiencing, we felt it would be difficult to launch it in the right spirit.

While a number of Hollywood movies are getting delayed due to concerns about moviegoer attendance, Tinder’s decision was really more about its show’s content. Now is not the time to dramatize the apocalypse for fun, in other words.

In addition to canceling “Swipe Night,” Tinder has addressed the COVID-19 pandemic in other ways, as well.  Earlier this month the app added new safety precautions to its app, aligned to WHO’s recommendations — like washing hands, avoid touching face, using hand sanitizer, and maintaining social distance. It also linked out to WHO so users could learn more.

 

 

VSCO, a popular photo editing app (and Gen Z meme), is continuing to shift its focus to video. Last month, the company finally gave its creators the ability to publish their video edits to the VSCO feed alongside their photos. And today VSCO is rolling out a more powerful and complex video editing tool called Montage.

Already, VSCO allowed users to apply photo-like edits to their videos by doing things like applying filters or adjusting the exposure, for example. But Montage is an entirely different sort of video editing experience. Now, users will be able to tell longer video stories involving scenes, where they can even stack and layer one or more videos, photos, colors, and shapes in order to create a collage-like finished product, VSCO explains.

The new feature is available from VSCO Studio, which is where all VSCO projects begin. To get started, users will pick an aspect ratio (e.g. square, landscape, portrait) as the canvas, then begin adding their multiple photos and videos from their Camera Roll to create their scenes.

As you create your “Montage,” you can also adjust the opacity of the images you add in the various layers, VSCO notes. There’s no limit to the number of scenes you add to the video, but only videos two minutes or less can be posted to the VSCO feed. The end results can also be shared outside Vimeo, if you choose.

VSCO’s investments in video come at a time when the company has seen video editing double, reflecting the younger generation’s increasing interest in video-sharing across social media, as with Instagram Stories or newly popular apps like TikTok and Byte.

Last year, VSCO signaled its intention to shift more of its energy into video when it acquired the video technology company Rylo.

The app’s new video features, including Montage, are intended to help VSCO grow its paying subscriber base. In December, VSCO said it was on pace to surpass 4 million paying users sometime in 2020 and was approaching $80 million in annual revenue, thanks to the app’s $19.99 annual subscription. In total, VSCO sees more than 20 million active users per week, 2+ million who are paying members.

Free VSCO users will be able to play with Montage, but to save and post a finished video, you’ll need to subscribe. Montage rolls out on iOS and Android, starting today.